Happiness: the competitive advantage

I’ve often delved into the realm of economic competitive advantage, particularly in the hospitality sector, perhaps stemming from the inspiration I drew from Michael Porter’s book during my economics studies in the ’90s. This mindset persisted through my journey into design and architecture. I’ve relentlessly pursued that edge, striving ahead in every job or career I undertook.

Like many, I lived caught in the whirlwind pursuit of the next thing, forever seeking a better tomorrow—the very essence of “modern progress,” which isn’t inherently flawed.

Not just happiness in the now, but happiness without a result

Is this an effective life strategy? Personally, it led me through myriad experiences, traversing various places, engaging with countless individuals. In practical terms, it granted me access to multiple universities, allowed for diverse careers, residences in different countries, the founding of numerous companies, and the execution of countless projects. It was akin to a marathon within a race.

However, today I’ve stumbled upon something even more intriguing. You might have heard numerous spiritual influencers on Instagram preaching about “happiness in the Now.” In reality, I’d refine this concept to “happiness without,” a profoundly potent foundation. It’s not about what you do or aim for.

“Happy in the now” can often seem tied to a peace-and-love culture, like a scenario where one lights up a joint and feels content. Yet, the true competitive advantage lies in “happiness without.” It’s about deriving joy from the act of doing what you love, irrespective of the end result. Your happiness isn’t dependent on the outcome but deeply connected to the process because of your genuine passion for it.

This is where the genuine competitive advantage to success  thrives: using happiness as a stepping stone, not a destination.

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